December
14
Advertiser Education: What is Return on Investment?
Comments(20) | Under: Education Video
In Part we of ROI, Julie as well as Fred insist how to work out Return upon Investment for your Google AdWords account.
Related education posts:
- Why Google Apps for Education? www.google.com Jeff as well as Sam from Google speak about Google Apps Education Edition ...
December 14th, 2009 at 6:07 am
yup….that other commenter doesnt know maths..!
December 14th, 2009 at 6:07 am
he’s correct dumbass….go learn some maths..!
December 14th, 2009 at 6:07 am
Yes, isn’t that was “breakeven” means?…that you have not made any money but you haven’t lost any money either?
December 14th, 2009 at 6:07 am
100% retorn on investment = you have got 100% of your investment (your ad spend) back ie you have just broken even. He is correct.
December 14th, 2009 at 6:07 am
do u guys know what tangible benefits are
December 14th, 2009 at 6:07 am
ROI is the ratio of return (profit) over investment, i.e. “return” “on” “investment”. If you spend $100 and you get a total of $50 revenue back, you have lost $50 for an ROI of -50/100 or -50% (“minus fifty percent”). If you spend $100 and your total revenues are $100, you have $0 profit. $0 profit divided by $100investment is 0% ROI. So, spending $100 to get $100 (total, i.e. 0 dollars profit) is “breakeven” or 0% Return. A 100% ROI would be a SPECTACULAR investment, not breakeven.
December 14th, 2009 at 6:07 am
He was correct in how he phrased it because ROI is relative to your investment.
If you spend $100 and make $50, you only received 50% of your investment back so your ROI is 50%. 0% ROI means you’ve not made a single penny from your investment.
December 14th, 2009 at 6:07 am
At 0:55, the guy says that “when ROI is 100%, you’re breaking even. When it’s higher, you’re making money.”.
This is incorrect. At 0% ROI, you’re breaking even. Anything above 0% is “making money”.
December 14th, 2009 at 6:07 am
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December 14th, 2009 at 6:07 am
I like the video and it is very helpful
December 14th, 2009 at 6:07 am
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December 14th, 2009 at 6:07 am
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This rox… Thank you very much.
December 14th, 2009 at 6:07 am
why…it’s…so… borrrring?…zzzz
December 14th, 2009 at 6:07 am
I’m scared!!
December 14th, 2009 at 6:07 am
One of the best topics. However, we wish it can be simpler in presentation and more enjoyable to watch. Nevertheless, informative.
December 14th, 2009 at 6:07 am
Of course it does!!
December 14th, 2009 at 6:07 am
It isn’t actually. It is the easiest, most efficient and reasonable way of advertising (at least for me). I agree with you though, Google rules!
December 14th, 2009 at 6:07 am
BO-RING!
December 14th, 2009 at 6:07 am
this video doesn’t play
December 14th, 2009 at 6:07 am
great video…very helpful…adwords is so confusing!
and these googlers have so much charisma.