Comments on: Advertiser Education: What is Return on Investment?

By: mkghuy

mkghuy — Mon, 14 Dec 2009 13:07:58 +0000

he’s correct dumbass….go learn some maths..!

By: lauriepgrant

lauriepgrant — Mon, 14 Dec 2009 13:07:58 +0000

Yes, isn’t that was “breakeven” means?…that you have not made any money but you haven’t lost any money either?

By: manns101101

manns101101 — Mon, 14 Dec 2009 13:07:58 +0000

100% retorn on investment = you have got 100% of your investment (your ad spend) back ie you have just broken even. He is correct.

By: y0ungst3r

y0ungst3r — Mon, 14 Dec 2009 13:07:58 +0000

do u guys know what tangible benefits are

By: WinGreenMktngSystems

WinGreenMktngSystems — Mon, 14 Dec 2009 13:07:58 +0000

ROI is the ratio of return (profit) over investment, i.e. “return” “on” “investment”. If you spend $100 and you get a total of $50 revenue back, you have lost $50 for an ROI of -50/100 or -50% (“minus fifty percent”). If you spend $100 and your total revenues are $100, you have $0 profit. $0 profit divided by $100investment is 0% ROI. So, spending $100 to get $100 (total, i.e. 0 dollars profit) is “breakeven” or 0% Return. A 100% ROI would be a SPECTACULAR investment, not breakeven.

By: snoutotu

snoutotu — Mon, 14 Dec 2009 13:07:58 +0000

He was correct in how he phrased it because ROI is relative to your investment.

If you spend $100 and make $50, you only received 50% of your investment back so your ROI is 50%. 0% ROI means you’ve not made a single penny from your investment.

By: WinGreenMarketing

WinGreenMarketing — Mon, 14 Dec 2009 13:07:58 +0000

At 0:55, the guy says that “when ROI is 100%, you’re breaking even. When it’s higher, you’re making money.”.
This is incorrect. At 0% ROI, you’re breaking even. Anything above 0% is “making money”.

By: eleanoquilly

eleanoquilly — Mon, 14 Dec 2009 13:07:58 +0000

Nice try. Keep it up check out esteembpo + com for social media marketing. FDGYT

By: topmentor4u

topmentor4u — Mon, 14 Dec 2009 13:07:58 +0000

I like the video and it is very helpful

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